Leveraging IT for Business Advantage

Introduction Information technology has actually penetrated all spheres and aspects of the organization management. The initial role of information communication technologies being support of different business operations has also gradually grown to be central to the strategic management of the organization.Advertising We will write a custom research paper sample on Leveraging IT for Business Advantage – Cafà © de Coral specifically for you for only $16.05 $11/page Learn More The emergence of new IT systems has been the critical facilitator of the business reengineering process in most institutions. The use of information communication technologies by business has enabled them achieve competitive edge over their competitors. This technology has enabled operational efficiency through the production management systems. Business process reengineering, product and service differentiation has also been facilitated by different IT systems like Computer Aided design, customer relationship management and marketing information system. Improved and faster decision making has been enhanced by the decision support systems and management information systems. This research paper will look to describe how Cafà © de Carol has embraced information technologies and how this has facilitated its successful growth. Information technology in management Most business organizations have their main goal being value addition to their shareholders. Organizations achieve this by profit maximization through the reduction of production costs and increase. This motive is usually very limited keeping in mind the current business environment where competition is very stiff. In organizations, information systems constitute different components working together in order to achieve the organization goals. The management of an organization has the responsibility of planning, controlling and motivating its staff members for the achievement. The decision making aspects of the organization rely on data and facts that has to be collected and analyzed regarding various procedures of the organization. Information communication technology came in to facilitate this process of information processing at different functional areas of the organization. The use of information communication technology has enabled the organization information systems process information faster, consequently making decisions faster. Current information system processes information on real time making decision making process almost instantaneous process.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Information technology and competitive advantage Today’s business entities are in cut throat competition and each of them would like to be the market leader and be the most profitable in the industry. With such challenge, the strategic management are faced with lo ng term survival of an institution decisions while the operations management having operational efficiency issues. This makes the need for faster information processing and support a very critical necessity. Information communication technologies do come in to fill this gap thereby enabling the faster making of strategic and tactical decisions. According to Alter (2008) with proper leverage on IT, organizations will be able to minimize costs, provide competitive products and services, better customer relationship management and business reengineering. Information communication technologies will not make business strategy but will facilitate the achievement of business goals. This requires that IT systems will have to be designed with focus on business strategy of the organization. IT will support the organization achieve a competitive edge where it has been aligned with the organizations’ business strategy. Cafà © de Carol with the mission of being the global food industry l eader has strategically positioned itself for this with the company’s willingness to invest heavily in information technology. The company developed a very good customer relationship management (CRM) based on the core objective of ensuring that the customer experience in their shops is unmatched. They have a customer loyalty program and online order processing system. The company currently has a mechanical and fully automated food processing plant with an enormous logistics support system using their own distribution fleet consequently achieving operations and production efficiency. Customer Relationship management The customer centered business approach by cafà © de carols is a good perspective of management and production firm since without it, there is no reason for an organization to exist. Customer management systems have enabled organization to build emotional attachments with their customers and consequently personalizing their provision of services. This makes the cu stomer develop a feeling of greatness and loyalty to the organization. With these CRM systems, organizations are able to build relationship even though online purchasing and ordering. These systems will be able to make the organization segregate customers and adapt to their lifestyles, likes and attitudes where necessary consequently increasing sales and revenues.Advertising We will write a custom research paper sample on Leveraging IT for Business Advantage – Cafà © de Coral specifically for you for only $16.05 $11/page Learn More Cafà © de carol has high regard to the customer experience and satisfaction in their shops. The restaurants have been decorated with an exceptionally great concept. Additionally these restaurants and shops enjoy a number of high quality products, a Wi-Fi connection as a result making them a place of choice for meeting by most professionals. Cafà © de Carol has a great customer experience. It also has a wide range of products and services that makes them a community-wide service provider. The customer is able to choose for a quick service shops, specialty restaurants and institutional catering services. Customer order processing system is a very important point in a CRM since it can determine whether the customer will be admiring the organization or not. The order processing should always be as friendly and informative as possible. It should be relatively predictive and the customer should understand when the products or services will be ready for them. The CRM should be able to notify the customer when their product or service is ready for collection or use and the most convenient means of footing the bill. With the nature of Cafà © de Coral business where ambience and absolute customer comfort is critical; the company image and shop ambience ought to be a splendid provision to their customers. Building of a strong customer base will always begin with customer satisfaction and therefore it is very imperative that organization invests heavily on the information communication technologies that will in the long run facilitate efficiency in serving customers and which do not affect the their comfort. With the Customer Relationship management in place, organizations have enabled the existence of soft relations with their customers consequently able to respond to their ever varying needs. The organization is also able to maintain customers for long term profitability. Production Inventory management Operations efficiency is an asset to every organization like Cafà © de Carols with the globe as it expansion boundary. With technologies to enable organizations to have operations excellence in place, institutions will always try to achieve on one of the areas which enhances their greatest strategic objectives.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Operations efficiency touches on functional areas of Production management, inventory and quality control. Production management and scheduling system is very important since it enhances timely delivery of products to the customer. This also will help the raw materials inventory management regarding their projections of the quantities of raw material needed. Production responsibilities are usually very critical and for a service industry with centralized production units where quality is of essence, technology driven production management systems is very necessary so as to harmonize product quantities needed by the shops and the raw materials required that they also require. The system should also facilitate maintenance of required quality standards, even with the widely known perceptions that this industry is labor intensive, human judgments can always be enhanced by technologies. Raw materials acquisition system is also a very critical side of the production process. Where to buy from, when to buy and the quantities to be purchased are critical decisions which require the support of a scheduling system. Production efficiency and quality will depend greatly on the availability of right quality and quantity of materials and this has been facilitated by the central purchasing system. With the growth history of Cafà © de carol, its operations and future aspirations of being a global leader in food industry, necessary technology aid is imperative. The production management system must be able to plan and schedule for the flow of information, inventory and products. Cafà © de Carol has fully leveraged on information technology in their whole production processes. Their food productions factories are mechanized and fully automated with a quality control departments and laboratories. With such level of production process management and frequent upgrade of their plant, cafà © de Carol has remained the market leader in fast foods industry. The company has also enga ged in innovative process of developing new products and services. This high quality products development using advanced quality monitored technology has enabled the company products to be very competitive in the market. Finished goods inventory system Finished goods inventory system deals with general stock management. The system ensures that there is stock for distribution in the shops and other outlets. This system is there to ensure that goods are safeguarded from theft, bad storage conditions and destruction. The inventory system will also play a pivotal role in ensuring that customer satisfaction exercise is completed smoothly. With the just in time approach to inventory management, most organization would like to invest in inventory management systems which will limit the stockholding costs while operating at high level efficiency. Cafà © de Carol has not only invested in a very excellent inventory management system but also technology to ensure that the qualities of its pro ducts are continuously preserved like cold and dry storage facilities. The food production process is equally an area where storage costs can be so high and consequently production process must be guided by very timely and high level market intelligence information. Cafà © de Carol has invested well in technology not only to improve on the logistics of raw material and finished goods but also in proper storage facilities. The Production factories have cold and dry storage facilities, central purchasing management system and distribution fleet. Truck scheduling system Logistics is usually part of the operations management. The food distributing trucks scheduling is an area which requires Information communication technology support. For the effective truck scheduling, truck tracking system and scheduling should be in place. The scheduling module should be able to allocate truck to the route that will be less costly to the company. Cafà © de Carols have distribution fleets which has a central management. The fleet ensures that the food will be delivered to the various shops at the required state of quality. Sales marketing Cafà © de Carol has been able to market their products strategically. With proper customer feedback from its integrated marketing information system, the company has been able to improve on the quality of their products and aid in innovating other new products. The institutionalization of quality standards within the food processing plants has enabled the organization to maintain their clients. The company has been able to advertise its quality products by running a lot of TV commercials stressing their unique and high quality products. Information technology has expanded the sales and marketing platform for the company. With their luncheon star, a school catering flagship, the website has been a successful sales and marketing forum. The company has fully leveraged on integrated market communication system in the area of collecting custome r feedback by use of a web questionnaire through surveys. This has given the company an opportunity to understand the customer needs hence supply of better quality products and services. VIP Loyalty program fully supported by information technology has proved to be not only a very great customer relationship management program but also a great sale and marketing support system. Sales analysis forecasting system Market intelligence is a very great aspect of market information system. This is because information on customer needs, sales trends and feedback is usually achieved. Sale analysis is part of market intelligence where the analyst is interested mostly in trends and factors for the seasonal variations (Alter, 2008). With this information at hand, forecasting model will be developed; this is a great management tool for planning. Sales analysis system for the cafà © de Carol has a very elaborate market information systems supported by the segmental accounting reporting which ha s enabled the company to have efficient production and operations management. All projections have been based on the market intelligence information. With the support of web based questionnaires, the company is able to get real time customer feedback which is very important for the operations and service improvements. Vendor management Vendors who supply critical raw materials to an organization are very important. Payments to vendors should be done promptly so that penalties or poor relationship is not experienced. Service or product providers have to be respected and if credit relationship has been developed, strict adherence to the terms of the relations is very critical. The organization should be able to service its debts within the credit period. This will ensure that the continuous service or product provision is enhanced. Supplier performance system Suppliers’ relationship with the company has to be cordial. Suppliers’ relationship with the company will have to be through legal contracts and mostly with the service level agreements. This relationship is very involving and tedious and can divert the company management to focusing on it rather than the profit motive. Procurement function especially for critical raw materials should be treated with seriousness since failure to supply raw materials can lead to closure of the company operations. For the case of Cafà © de Carol, the centralized purchasing system has enabled several stores to focus more on the customer service. The central purchasing system will usually ensure that the suppliers deliver quality products and process their payments. Accounting management Cafà © de Carols’ financial management and accounting system is one functional information system that the company cannot do without. This is because it is much related to the administration and corporate governance. Financial position of a company is the only information investors would like to know about the company. Th is makes accounting management a central role to the whole existence of an organization and the purpose of investment. Much of the corporate governance standards have been developed around accounting management since it is the only reporting system that will give information on the overall organization performance. The company’s financial position has been good even though the economic downtown had affected most of its global operations. Manual Accounting information systems can no longer provide the information at the required speeds hence most organizations have migrated to computerized accounting system. Organizations’ financial information is currently required to be known on real time basis, since even income calculations have been narrowed down to per second calculation. Accounting information system will therefore be the central system that will collect information from other functional area information systems. Cafà © de Carol has been awarded many trophies on the area of corporate governance showing that their accounting management systems are perfectly managed. Marketing Plan (4P) The marketing plan for an organization lays down the tactical marketing strategy for the company. The marketing leverage points are usually around price wars, product promotion, product quality and the business location. With no direct elaboration of the Cafà © de Carols’ marketing plan, the company has shown adequate clues of its strategy. The company’s marketing focus has been around customer experience, product quality, promotion and branding. With the continuous branding and repackaging, the company has come up with a very innovative packaging design and super brands. Information technology has guided this process through customer feedback facilitation. The company has also engaged in aggressive product promotions through TV commercials and also online commercials, this has consequently increased sales tremendously. The use of the online or der processing in the case of luncheon star product has seen it become the most used school lunch service program. With the support of information technology, an organization is therefore able to do marketing and order processing to a bigger catchment area. Product differentiation is one area an organization can gain a competitive advantage and cafà © de Carol has capitalized on this fully. The company has been in a continuous process of service and product reengineering. It has always been able to come up new products and services as a result growing its customer base. Cafà © de Carol stores have been strategically positioned so as to meet different client needs. The cafà © brand has been recognized because of its uniqueness. Their stylish, ambient and comfortable dining environment has always given customers great experience and satisfaction. The competitive prices of the brand Cafà © de Carol has also given them a niche in their market. The company’s’ large scal e and low cost production has enabled the company to price its products competitively. Wide product ranges has also made it possible for the company to serve a larger and differentiated market. Conclusion The varied information communications technologies have made it possible for business organizations to expound their business horizons. The use of these technologies has not only enabled faster decision making in a very competitive business environments but also helped businesses have a competitive edge over their competitors. The giant global organizations like Cafà © de Carol can monitor their global operations from one central management centre on real time basis. The information technology has colonized all the functional departments of every modern organization making their use very invaluable. With much information flow and ever changing business environments, business organizations have to change and appreciate technologies that will enable them make timely decision. Cafà © de Coral has actually put up strong investment in information technology that has enabled it to be competitive and expand tremendously. References Alter, S., 2008. Information systems: a management perspective. Boston: Addison Wesley. This research paper on Leveraging IT for Business Advantage – Cafà © de Coral was written and submitted by user Hayley T. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

863 WORDS Capital Punishment in Canada 4 SOURCES

863 WORDS Capital Punishment in Canada 4 SOURCES Capital Punishment in CanadaAs violence becomes an increasing concern among Canadians, people are calling for the reinstatement of capital punishment. This controversial issue has been ailing politicians and public morality since its abolition in 1976. As one examines the arguments for and against the reinstatement of capital punishment; examples of modern day cases dealing with capital punishment; and statistics on such cases, one can better appreciate the reasons why this barbaric form of punishment should remain in the past.Unfortunately, like most Americans, many Canadians believe in the barbaric "an eye for an eye" rule of restitution. This belief is the basis for the argument for the reinstatement of the death penalty. Some believe that the death penalty will deter similar crimes from happening, others believe that they would feel safer if a serious offender would be put to eternal rest. Few, suggests that putting these criminals to death would be more economical then putting t hem behind bars.Article 2 of the Charter of Fundamental Rights of ...But all of these people innately believe that "When you take a life, you give up the right to yours." (Why America kills off killers). Beliefs such as these have kept the United States being the only western, first world, industrialized country to retain the cruel and immoral death penalty. This horrific fact puts the United States Government in line with other major human rights offenders such as China, Rwanda, and North Korea (Why America kills off killers).Convicted murderer Henry M. Porter offered this statement on his death bed;"What I want people to know is that they call me a cold-blooded killer. I shot a man who shot me first. The only thing that convicted me is that I'm a Mexican and he was a police officer. From there you call me a cold-blooded murderer. I didn't tie anybody...

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Discussion Questions 1-6 participation 7- - Essay Example I have noticed that the morale of the employees have been down due to the changes, but the employees still working are pleased that the company has kept them on payroll. A few years ago I worked for a company dedicated to selling automobiles. The changes in the prices of different car models affected the demand for the product. Due to the fact that the demand of cars is elastic the sales managers were able to manipulate the level of sales based on the pricing decision they made. At the end of the year when the new car models were coming in the dealer had to reduce its inventory. The company would have blowout sales to liquidate the lot. The pricing strategy used to increase the demand was to reduce prices. Companies with elastic demands cannot increase revenues by increasing prices. There are other things companies can do to increase revenues that has nothing to do with their pricing strategy. For example a firm can increase their marketing budget in order to generate higher sales. Another way to increase revenues is to increasing the amount of vendors that distribute and sell the company’s products. Expanding into other markets is another good way to increase revenues. An increase in revenue most of the times means more profit. Usually when a company gets more revenues its total profits increase as a consequence. This assumption is not always true because a second factor that must consider along with revenues in order to determine profitability is cost. If the costs or expenses increase more than the increment in revenues the profit of the company will be lower. A decrease in revenues usually means that the profits of the company will go down as well. There are circumstances in which a company’s profit can increase despite a decrease in its revenues. If a firm becomes more efficient at controlling its costs it can lower the cost more than the decrease in revenues. Outsourcing is a strategy used by many companies in order to reduce the cost of doing

Equal Opportunity Essay Example | Topics and Well Written Essays - 250 words

Equal Opportunity - Essay Example However, an efficient system is nearly impossible to attain due to factors beyond education management control (Cogan, McKnight, and Schmidt, 2010). The income level of the parents determines the level of resources that the students access both at school and at home for personal studies. Whereas financially stable parents can easily provide extra resources to their children based on the amount of disposable income at the household level, lower income classes may find it difficult to offer competitive learning resources to their children. Outcomes of national analysis across survey districts conducted in 2010 reveal characteristic performance in mathematics standards among students (Cogan, McKnight, and Schmidt, 2010). Brown (2012) makes similar observations, with projections of how the impacts of relatively lower development affect learning and spread of information. In view of access to internet services for learning purposes, future policies will require recognition of connectivity as a basic right for all Americans. Brown, J. (2012). â€Å"Equality? All Kids have a Right to Internet Access!† Retrieved from

USA Consumer Law Essay Example | Topics and Well Written Essays - 2000 words

USA Consumer Law - Essay Example Casey became so upset and distracted owing to nightmares that lead to her job loss. She wants to move out of the house but her effort to sell it could not even fetch a half of what he had spent in its purchase. Casey obviously feels deceived and treated unfairly by the seller as the latter failed to disclose the happenings that had happened in the house prior to its painting and subsequent sale. However it is not clear whether the seller is in real estate business and the fact that his mother was brutally murdered in his house does not out rule this possibility. It is clear that at the time the transaction took place, the buyer intends to purchase the house for her household, family or personal purposes and not for resale. As such we will consider Casey (buyer) to be a consumer. Since this forms a consumer transaction, the buyer can initiate legal claims under deceptive trade practices under the Federal Trade Commission Act or the Uniform Deceptive Trade Practices Act that she was deceived by the seller. Casey in her legal claim that she was deceived by the seller, she can refer to the fact that the advertisement that she relied on was misleading and thus illegal. The advertisement described the house to have just been painted but upon the neighbor visited Caser, he informs her of what had happened in the same house and at this point we realize that it had been repainted so as to attract a new the buyer as opposed to the normal painting. The actual statement in the advertisement concerning the product’s (the house) quality and ingredients (painting) is fake. Also the advertisement described the house to be â€Å"a perfect house, in excellent condition.† The wording of this statement aims at guaranteeing the buyer of satisfaction and value for her money on acquiring the house. But the statement is deceptive since the seller has

Camila And Traditional Argentine Patriarchal Culture Film Studies Essay

Camila And Traditional Argentine Patriarchal Culture Film Studies Essay Camila (Bemberg, 1984) is primarily an assault on traditional Argentine patriarchal culture rather than an allegory of the military dictatorship of 1976-1983. Do you agree with this assessment of Bembergs film? In my personal opinion, the statement that Maria Luisa Bembergs 1984 film Camila is mainly an assault on traditional Argentine patriarchal culture, rather than an allegory of the states military dictatorship, is not correct. Actually, this film truly is an attack against the patriarchal family values that dominated the states society during the 19th Century but along with that, it is a reflection of the tyrannical government that ruled the land of silver from 1976 to 1983. This allegory is not easy to find and to the common viewer, this statement will look as undoubtedly true. Nevertheless, if the spectator looks at the historical factors that contributed to the films creation, as well as with the plot, i.e. how it breaks out, they will find lots of relationships between the patriarchal views of the father of the main character in the 19th century and the principles of Jorge Rafael Vidala, the person responsible for establishing military dictatorship in Argentina in 1976. Camilas fat her is a dictator at home just like Vidala, as then-president of Argentina, rules the state society with iron fists. On the other hand, Camilas rebellion against her father can easily be linked to the civil war in Argentina that started as a revolt against the authoritarian regime that ruled the state through force and fear until it was abolished. The reason why director Maria Luisa Bemberg chose to use allegory instead of direct reflection is quite conspicuous. The film was released in 1984 but it obviously took her a few years to complete and disseminate her piece of art nation- and respectfully worldwide. The authorities could have charged Bemberg for breaking the state censorship regarding media and cinema. As a result, the director and her crew could have been arrested and deported to camps or in the least severe case, they could be banned from working in the film and media industry. To begin with, as I implied in the introduction of this essay, Argentina is a country with history in which events happened in parallel in the late nineteenth century under the rule of Juan Manuel de Rosas and during the military dictatorship alike. For instance, during the authoritarian regime in the mid-1970s and the early 1980s, women were isolated from society and treated like second class citizens just like they were oppressed under the grip of the 19th Century patriarchal society. Inequality of genders and the opposition to it by certain people was one of the key traits of these two particular historical periods. Knowing that well, Maria Luisa Bemberg gains advantage of the conditions under which women lived in the 19th Century Argentina to allegorically reflect the characteristics of the authoritarian government in the late 20th Century. This is how the film Camila (1984) came to existence. In the book South American Cinema: A Critical Filmography, editor and critic, Timothy B ernard assesses Bembergs movie as possibly inspired by one of her earlier works, a motion picture called Seà ±ora de nadie (1982). The movie tells the story of a young woman who leaves her family, in order to achieve happiness, sexual and emotional alike. Because of this film, director Bemberg has had numerous disputes with the government due to the presence of the issue of homosexuality which is shown in the womans friendship with a gay man. In Camila, the protagonist Camila OGorman also seeks happiness wanting to get rid of the patriarchal oppression of her father and her fiancà ©, a wealthy man named Ignacio whom she loves not. In addition, she challenges the ideas of the 19th Century Argentine society under the iron grip of President Juan Manuel de Rosas. In my opinion, there is a great portion of truth in Bernards assessment. The woman in Seà ±ora de nadie shares many similarities with Camila OGorman. They both want the same thing. Those wishes are simply shown in diverse as pects. The wife of nobody has a friendship with a homosexual guy, something which was unacceptable in the 19th century Argentine culture and during the 1970s military dictatorship as well. In contrast, Camila falls in love and tries to escape with a priest, a deed which was then considered equally sinful from religious and from social point of view. Nevertheless, despite the many similarities between the two characters, in Camila, there is one thing that makes the protagonist different from the main personality in Seà ±ora de nadie. A clear illustration of this statement is the scene where during a family meal, Camila openly criticizes de Rosas ways of governing a state, something which is unacceptable in her fathers eyes due to the inequality of men and women in favor of the strong gender. His reaction is obvious rage engendered by the fact that his daughter who, he thinks, is meant to be obedient to his will, dares talking about politics. Through his prism, such behaviour is not considered for someone who is thought of by society as a second class citizen. During the 20th Century military junta from 1976 to 1983, anyone, especially a woman, who is open-minded enough to castigate the regime, will be viewed as a criminal, an enemy of the state and certainly jailed or possibly executed. This is also another parallel between events in the history of Argentina which proves that Camila is not an assault on traditional culture rather than allegory of the 1976-1983 authoritarian government. It is an equal portion of both an attack on patriarchal and military oppression, respectively during the 19th and 20th Centuries. Furthermore, the fact that the film was released in 1984, less than a year after the fall of the authoritarian regime, says a lot about its hidden characteristics. In the above mentioned critical essay regarding Bembergs work, the author Timothy Bernard annotates Camila OGormans desire and endeavor to gain identity and break the chains of the patriarchal traditions under which she was brought up. In the context of the film which is based on a real historical event, this assessment is true. Correspondingly, from 1976 to 1983, many Argentineans were also struggling to get rid of the grip of the authorities, be it by escaping the country or by secretly and illegally forming groups that were plotting to remove the ruling regimentation from power. Another famous film critic also talks about historical parallelism with reference to the context of Bembergs motion picture and a hundred and fifty years later. This is what David William Foster says in his book Contemporary Argentine Cinema, Ch apter 1, entitled Camila: Beauty and Bestiality: A film like Maria Luisa Bembergs Camila (1984) is an interesting example of sustained narrative overdeterminations and at the same time, it introduces significant punctuative ruptures for the purpose of encouraging a revised reading of the evoked historical text. In this quote, I assume that the key words are revised reading. What does Foster mean by saying revised reading though? In the presence of historical equivalence, the response will come out quickly. To do a revised reading means not just to literally interpret Camila and its 19th Century background. Paying attention to the actual world circumstances is a must for us as film analysts, if we are to fortify our understanding of what Bemberg really wants to tell the spectator. To supplement, David Fosters elucidations also focus on that if a texts meaning can be deciphered too easily, the text receives a manipulative complexion and forces the understanding in the mind of the view er that this text can only be close read or expounded in one single way. As an illustration serves the statement that the film Camila is rather an assault on Argentine patriarchal values rather than allegoric reflection of the oppressive government that ruled the country in the late 20th Century. In my opinion, this definition of the movie sort of forcefully attempts to coerce the film examiner to interpret it only as a challenger of events that occurred hundred and fifty years ago. In modern film criticism and in film criticism as a form of proofreading, there is no place for one-sidedness. If Bemberg had wanted only to remind the viewer of a juncture that came into being a whole century and a half ago, she would have probably started making the movie some couple of years after the end of the military tyranny. Provided the films shooting began during the last years of the authoritarian militaristic regime, one could assume that the famous film director wanted to achieve something m ore than just a recreation of a past occurrence. As David Foster clarifies, Rosas rule is based on violence, terror and abyss of human rights, specifically violence against women. In parallel, a century and a half later, Jorge Vidala and his successor were brutally dealing with any political opponents, real or imaginary alike. The Dirty War from the 1970s and the early 1980s, as Foster states are happenings that, in spite of having emerged in different periods, can be given identical attributes such as bloody oppression, tortures, executions etc. This annotation of the renowned film critic can as well serve as a justification of the statement that it is not correct to interpret Camila only as an attack on the patriarchal family doctrine typical for the 1800s Argentina. As a result, the analogue between the background of Camila and the situation in the land of silver in the 1970s and the early 1980s is well visible. Taking advantage of this parallelism, Maria Luisa Bemberg uses one p ast event to reflect another and meanwhile, she manages to avoid arrest, jail, beating or possibly even a death penalty. Finally, my assumption that Camila (Bemberg, 1984) is equally a rejection of the Argentine patriarchal society and an allegory of the military dictatorship from 1976 to 1983 cannot be fully argumented without a comparison between Maria Luisa Bembergs film and another motion picture that is directly reflecting the hard life of prisoners during Vidalas junta. One such film is Israel Adrian Caetanos 2006 historical drama called Cronica de una fuga (Chronicle of an Escape). It is about four men who are fortunate enough to escape a prison camp after being tortured for some definite period of time. When looking at Caetanos film and Bembergs masterpiece, one can see lots of similarities between the main characters of both films. To illustrate, both Camila OGorman and the four men want freedom, even though this freedom desire is shown in different aspects. Camila wants to escape her pro-Rosas fathers clutches and seek her happiness the way she wants. She finds herself in love with a Catholic priest with whom she tries to flee and live a happy love life. In Cronica de una fuga, our heroes, Claudio, Guillermo, Vasco and Gallego want to get rid of the constraints that life in military jail has put them through. As a result, one can infer that the motif of escaping is present in both these jewels of Argentine cinema. Specifically about Chronicle of an Escape, director Caetano annotates in an interview for Netscape Cinematical at the Movies at the Toronto Film Festival, that the traces of a dictatorship that ended almost thirty years ago are still visible today. Obviously, Caetano wants to remind the viewers of a historical period that cannot be forgotten easily. He adds that some people see violence, torture, political oppression, fear of force as the only way to build a just society which conspicuously is not true through his prism. It is therefore evident for us as common film critics to conclude that through Cronica de una fuga, Caetano aims to also show his point of vi ew that violence and oppression only make things worse in a certain society instead of improving its condition. Analogically, in Maria Luisa Bembergs film Camila, her father firmly believes in the preservation of the 19th Century patriarchal order. He shares the same point of view as Dictator Juan Manuel de Rosas. From the final scene of Camila and Ladislaos execution, his vision becomes clear. For him, there is nothing more important than keeping his aristocratic and male-controlled family order and this should be achieved by all means, even if his own child is to be shot. Moreover, Camila is pregnant at the time of her death. According to Rosas constitution, it is against the law to kill a pregnant woman, even if she is a political opponent or has committed a very heavy crime. Consequently, in Camila OGormans case, her pro-Rosas father is even ready to break the law only because his sort of holy mission is to preserve the aristocratic honor of his family. In correlation, during Vi dalas rule in 1976 until its overthrow, nothing was more essential than the preservation of the order which he established. This means the regime was supposed to survive at all cost, be it through deportations of political opponents, or with the means of torture, imprisonment and even capital punishment. Along with that, the book Magical Reels by John King supplements my understanding of both the incorrect interpretation of Bembergs photoplay primarily as rejection of traditional family praxis. Apparently, John King also sees this film as a fifty-fifty. He looks at it as a film in which the spectator can perceive the contrast between the traditional patriarchal and the utopic family. In other words, this is a clash between old and new, conservativism and progressivism. Camila OGorman and her lover, Ladislao belong to a new world, new way of thinking that has broken the chains of old-fashioned conservative conventions of the 19th Century Argentine society. In equivalence, people who were victims of Vidalas authoritarianism, along with those who were lucky enough to get away from its grasp, view militaristic monocracy as immature form of governing a country with ruptured economy and values. For instance, as it is in Chronicle of an Escape, knowing that they alone are not strong enough to end the reigning tyranny, the four prisoners come up with the idea of undertaking another risky move escaping the jail and leave Argentina as soon as possible. They are fully aware of the fact that on their way to searching freedom, they could be shot or possibly caught and jailed under even more severe conditions but at the same time, they cognize that this is their only chance to run away from hell. It is now or never. And as the spectators know, the captives goal of escaping gets accomplished in the end and they go respectively to Spain, France, Italy and other parts of the free world. In the same way, in Camila, Ladislao and his lover realize that only if they run away, can they achieve the romantic happiness they both have been longing for, since they fell in love. And if this jewel of Argentine film industry had been made and respectively released, a decade after the dictatorships end, I assume, it would possibly have been not about the Camila OGorman, who opposed her fathers conservative concepts of a womans role in the family. Instead, M. L. Bemberg would have possibly been more direct in her view and would make her female character a fighter for womens right of being noticed with good by society in circumstances of a tyrannical misogynist government that obliged women to cover their hair and treated them as second class citizens. All this explains exactly why it is not correct to look at Maria Luisa Bembergs film Camila with the above mentioned one-sidedness as follows from the title. To summarize, with her motion picture, Bemberg not only shows her feminist point of view by rejecting the 19th Century culture of her native land. Through her protagonist, Camila OGorman, who is based on a real 1800s personality with the same name, the renowned film director metaphorically reflects and opposes the harsh reality and the difficult life during maybe the hardest and bloodiest period in the history of Argentina. This was a period of political repression, executions, prosecutions and even a civil war that fortunately ended with the overthrow of Jorge Vidalas regime. Nevertheless, during its reign, over thirty thousand people disappeared. Disappear can mean anything either fortunate enough to escape, or murdered, or put in a top secret state jail, etc. Correlatively, in Camila, the oppressed victim of patriarchal order attempts to escape but is executed. Therefore Argentina during the 1800s was a state of oppression and tyranny as well. This parallelism ultimately disprove s the false statement that Bembergs work is predominantly challenging the 19th Century Argentine society. WORDS: 3000 (Without footnotes, bibliography/filmography and title) Bibliography Bernard, Timothy, South American Cinema: A Critical Filmography (1996, University of Texas Press, Austin, TX, USA) Caetano, Israel Adrian, Interview about Chronicle of an Escape, Host: James Rocchi, video by Alexia Prichard Netscape and Cinematical at the Movies, 2006, Toronto Film Festival, online at: http://blog.moviefone.com/2006/09/11/tiff-video-interview-chronicle-of-an-escape-director-israel-adr/ in Moviefone.com, created and owned by AOL Inc.  © (2011) Foster, David William, Contemporary Argentine Cinema (1992, Columbia: University of Missouri Press, Missouri, USA) King, John, Magical Reels, (1990, Verso, London/New York, UK/USA)

Poor and Rich in Society

â€Å"It is the duty of the strong to protect the weak There are many things and people in this world that is classified as the strong like for example, nations, individuals†¦.. but then there are many things and people in this world that is classified as the weak. This term is commonly view as the unemployed, 3rd world countries, physically disable†¦Ã¢â‚¬ ¦ Thousands and thousands of university students graduate each year.Yet despite, the fancy gowns and certificate, nearly most of them struggle to find a job due to the huge amount of candidates and competitions for this portion of the population they are very dependent on benefit. Yet for people who are very stable and moneyed think that taxes goes to people that can’t sort them self out. In today’s society, we have a fixed idea of sterotype, like the homeless for example, they are dirty, slopy, useless†¦. these views are common, especially if they try to look for a job. Most of the time these fixed vi ews is made by the strong.A homeless person can be anyone, how they became homeless depends on their own story. If someone who has a stable job, a large amount of saving and their own keys to their own front doors, and are willing to gamble all that away because of their own stupidity, then of course is their own doing. But if someone who is willing and tried and tried yet still they have not succeeded, then yes, the strong must help the weak. As time passes everyone grows old, for people who could afford a pension can have a secure life until the very end, but for the other half it’s entirely different story.Old people are normally physically weak. For some they don’t even have a family or money so again it’s the duty of the strong to help the weak. Christians would agree with this statement because take the good of symaraphan for example, a man was robed, several people walked pass and at the end a person helped him and he wasn’t one of those people who was at high position of the church just a normal ordinary person. Some people think that making money is the main purpose of their lives; this goes against Christian teaching.Christianity says that having money is wrong if money becomes the main focus of a person’s life, or is gained dishonestly. In recent years the Christian churches have concerned themselves more with issues such as poverty and the fairer distribution of wealth in the world. A few very rich nations own most of the world’s wealth and therefore resources of all kinds are not distributed equally Muslims would also agree with this statement because one of the pilgrims is called zakah, zakah is 2. 5% of a Muslim’s income and savings after they have taken care of their families.The rich pay more than those with less money and very poor people pay nothing at all. Muslims can also give voluntary charitable donations called sadaqah when someone is in need. I agree with this statement because the more unable you are the less likely that chances will come, unless some sort of assistance is given. In conclusion, I believe the statement is base on individual thoughts because depending on the life style of the person the way they think also varies as well. By: emma. ritz

Multicultural Case Study

MCE Problem Solving Case Study Section 1: Problem Identification The problem identified is gender bias that male students have towards female teachers. The conflict is many male students do not respond to female teachers the same way they respond to male teachers. These students feel that they do not have to follow directions/instructions from female teachers and will not complete assignments given without constant reminders. Male students who show this type of bias to female teachers are either from a single parent home, one where the female role is not respected, socialization of the student, or even a more affluent home.These students are not held responsible for their actions at home and feel that they are not accountable at school for their behaviors. Male students who come from single parent homes usually carry more responsibility at home and will attempt to carry this role over into the classroom. He feels that he is the more dominant member of the household and that he is alw ays in control. This student will not always complete assignments taken home because of his responsibilities and may or may not do well on quizzes and tests.He may feel that these assignments have no bearing on his current situation because he is more focuses on survival for today and less worried about the future. The male students who come from a home where the female role is not respected will carry this attitude over into the classroom. When he is presented a classroom situation with a male teacher he is respectful, but when placed a classroom with a female teacher he acts out or refuses to give her the proper respect. He feels that he superior to her and does not have to listen to her.Socialization of the student could also play a role in gender bias against a female teacher. The loud male student will always catch the attention of the teacher where as the quite soft-spoken female student will be overlooked. This attention can cause the male student to continue to act out in th at teacher’s class. A male student who comes from a more affluent home, the parenting comes in the form of money or gift giving. These students will hold a sense of entitlement in all situations causing them to feel that they are not responsible for their actions or behaviors.Even if corrected or punished at school they know that they will receive no punishment at home. They also realize that this provides a way out of that specific teacher’s class for a day or more. Section 2: Perspectives The first group affected by this problem is female teachers. These teachers begin to feel less confident in their teaching and begin to second guess themselves. It threatens the teacher authority level in the classroom when one student continues to disrespect, because it shows other students that they too can get away with it.After continual defiance or disrespect from students, teachers can begin to over react to situations that could be prevented with patience. Also, this disrupti on can prevent the teacher from accomplishing that day’s lesson because she is constantly correcting behaviors. Along with threatening a teacher’s authority these students can also cause fear in teachers. The next group affected is the male students. One effect could be the over generalization of all male students being placed into the same category as the defiant male students.This creates tension between the teacher and the entire male classroom population. This can also create a hierarchy between the males in the class by allowing the loud, defiant male to become the defacto leader, while the others follow. This action causes the teacher to lose control of the classroom, allowing that male to take control. The third group affected is the female students. The quiet, soft-spoken female will often be overlooked, while the dominant male will receive all the attention in the class.When the female students do well, they still do not receive the positive reinforcement they are due. After being exposed to this type of behavior the female students may begin to act out or defy authority figures because they feel that would gain more attention from the teacher. Also, seeing female teachers treated this way in the classroom can cause the female students to view this behavior as acceptable in everyday society. This can carry over into their lives, present and future. The fourth group affected by this problem is the parents of the students in the classroom.As a parent, you expect your child to receive an adequate education while in school, but if your child’s class is constantly disrupted they are not receiving an adequate education. The teacher may not be able to cover all curriculum scheduled for that allotted time because of student(s) being disruptive in the classroom. Also, if your child sees this behavior on a daily basis, he or she may begin to think that it is appropriate and may begin to mimic the behaviors. The last group affected is the sc hool.First, if the teacher is unable to cover the necessary material or teach the material effectively the school’s test scores may begin to drop and will cause them to not reach their Adequate Yearly Progress. The administration will have to focus more on discipline issues rather than on the positive aspects of the school. The effect may also be seen with other teachers and their view of that specific teacher or classroom. Section 3: Challenges and Opportunities One challenge for the teacher, parents, and school is the agreed upon level of reinforcement given to that student, whether it be positive or negative.A challenge to the teacher is not allowing that student’s behavior to effect her attitude towards the rest of the male population in her current class and in future in classes. Another challenge to the teacher is attempting to make up lost instructional time that was given up when dealing with the disruptive/disrespectful student. This can put stress on her and the other students. A challenge presented to the male student, is that if allowed to continually disrespect female teachers in school it will negatively affect his relationship with all female authority figures, police officers, bosses, and significant other, in his adult life.One challenge presented to the female student is to be acknowledged and appreciated for doing the right thing in and out of class. This can also apply to male students who respect the female teacher and her authority. An opportunity for the teacher would be for her to learn how to effectively manage her classroom and diffuse hostile situations. It allows the teacher to grow professionally in both the science and the art of teaching. All students have the opportunity to learn what acceptable behavior is in the school setting and this behavior will hopefully carry over into their adult lives.The school has the opportunity to create a culture of acceptable behavior and to create a learning environment that provid es an adequate education to all students. It also allows the school to create a precedent for future problems that may arise because of similar behavior issues. Section 4: Strategies †¢ Teacher could collaborate with other female teachers in order to get ideas about how to handle these situations. †¢ Do not ignore the problem, even if it seems small at that time. †¢ Set rule and expectations from day one. Let the students know that you are in control of the classroom. Develop a rewards system to reward student for positive behaviors. Take notice of successes in school or extracurricular activities. †¢ Give the student a daily job, in which he feels that he is important and is relied on. †¢ Involve as many outside parties as possible to help correct or improve behaviors. These parties could be parents, other teachers or coaches. †¢ Create a mentoring style program to provide the student with a positive example from an older student. †¢ The teacher m ay have to get administration involved if the behavior(s) a level beyond that teacher’s control.Section 5: Solutions The solution can be divided into three separate and distinct stages: 1. Proactive 2. Constructive 3. Reactive In the proactive stage, the teacher must show that she is in control of the room from day one and assert this authority to insure that the students understand the rules, policies, and expectations. She must have confidence in her abilities as a teacher. In this stage, she must also have her approaches and tools needed to handle violations of rules, policies, and expectations clearly defined.She must be consistent in the enforcement of the rules, policies, and expectations in the classroom. In the constructive stage, the teacher must respond quickly to any demonstrations of rude or disrespectful behavior and must be consistent in recognizing these behaviors. The teacher should respond to the student with positive feedback, provide guidance or correction for more appropriate. In the reactive stage, the teacher could first collaborate with other teachers and determine methods to prevent the behavior from occurring. She needs to also reiterate the rules, policies, and expectations of the class.Next, she could develop a rewards system to acknowledge positive behaviors from that student in her class. One possible reward could be for the student to have a daily task. This task could be handing out papers or taking the attendance to the front office. The task should make the student feel important and noticed by that teacher. Once it reaches the level where the teacher is unable to handle discipline in class, she needs to involve as many outside parties as possible. These can include coaches, parents, other teachers, and/or administration. Section 6: ExpectedThe solution gives each party impacted by the problem a fair and equitable opportunity to learn, teach, and be successful. The students are provided a safe and consistent learning env ironment, while being provided the rules, policies, and expectations of the classroom. This also provides the teacher with less stressful atmosphere that facilitates student learning. Section 7: Reflections Section 8: References Jana Bernhardt (2012). Am I Buggin Ya Yet? Dealing With Difficult Student Behaviors. [ONLINE] Available at: HTTP://thisisjustforfun. com/uploads/5227_NADE%20presentation. ppt25 Feb. [Last Accessed 25 February].

U,S. 1 E essays

U,S. 1 E essays Cultural cross-fertilization is the foundation on which the United States sits and has sat for hundreds of years. It is the mixing of cultures (English, African, Scots-Irish, Native American, etc.) that inevitably occurs when different groups of people live in the same area. The United States became the breeding grounds for different cultures well before it was even created. This cultural diversity grew tenfold when the population of the colonies started to grow to become  ½ the population of England. Groups other than the English started to migrate to the colonies, and these new cultures started to mix together to form a new American culture. This cross-fertilization of cultures has become what the U.S. is known for. Former ideas were primarily Eurocentric, such as the thought that America is just an extension of Europe. However, recent ideas from historians suggest that America has brought about a new, unique culture. This is the opinion expressed in the article called Varying Viewpoints: Europeanizing America or Americanizing Europe? The author provides very good and well-explained reasons as to why this opinion is correct. Examples of this cultural cross-fertilization can be found in society, even today. By being a 2nd generation American and the first member of my family to be a mix of heritages (German and Slovak), Im a great example of the unique culture of America. When compared to my parents, I have some aspects of both of their cultures and I also have some added ones. Religion is something that was taken from one of my parents cultures. My parents decided to go with my mothers religion, Roman Catholic, over my fathers religion, Russian Orthodox, when raising my sister and I. Although the religions are close, there are some distinct differences such as the preparations for Easter and the role of Easter in th ...

W Hotels Marketing Efforts in Hong Kong

W Hotels Marketing Efforts in Hong Kong Free Online Research Papers Impact of financial crisis on W Hotel’s marketing in Hong Kong Introduction With a central location in East Asia and with a rapidly growing Mainland China, the Hong Kong Special Administrative Region (H.K.S.A.R) is an international business, trade and financial hub. (Hong Kong Tourism Broad) According to the global finance crisis affect to Hong Kong‘s economic, the GDP in Hong Kong a lower. Because this crisis is affect to the whole world. (Hong Kong Government Wed Site www.gov.hk/en/about/abouthk/index.htm)) In tourism industry, Hong Kong also faces to the same affect. Hong Kong tourism association took many promotions to attract more tourist come to Hong Kong. In fact, some hotels increase the room rates in this finance crisis. Excluding the Disneyland Hotel, W Hotel is one of new brand to increase the room rate. W Hotel opened until now already had half year. W Hotel goes into detail in analyzing W hotel wrote this paper it’s marketing to identify how this hotel has coped with the financial crisis. Statement of objectives 1. To explain what is the key issues of the critical analysis. 2. To find the information about W hotel Hong Kong nowadays the influence reasons. 3. To integrate the W Hotel’s marketing analyses and summarise what is already known and update the information? this part shouldn’t be in a research paper.. Background Hong Kong, Nobody does not know that Hong Kong are famous the paradise of Food, splendid Hotels, cheap and impartial Shopping places in the world. Hong Kong is crossovers Chinese traditional and England freedom and civilization styles. Ever Hong Kong is very small city but no one can find a place like Hong Kong in the world. Undergo by the SARS virus. Hong Kong gave a message to the world that â€Å"Hong Kong people are never giving up and full of unite spirit†. Ever the environment is so bad; the economic is not good Hong Kong government always supports Hong Kong Hotel and Tourism a lot recently 10 years. Tourism and Hotel become the image in Hong Kong. Hong Kong Hotel and Tourism are the biggest incomes in Hong Kong. (Hong Kong Government Wed Site www.gov.hk/en/about/abouthk/index.htm)The most important target of customers come from 40% China, 20% Japan, 10%, Russian, 20% Europe, 5%U.S.A and 5% the other. (Hong Kong Census and statistics department) Unfortunately, the World financial crisis has bought many disastrous influences to Hong Kong. Nowadays Hong Kong Hotel is confronting a strong a large financial crisis impact. Hong Kong Hotel and tourism are facing to the society financial calamity. W Hotel puts the promotion time longer until January, 2009 to give more people to know this new band in Hong Kong and used up grate the room rate per day until the average room rate. (Money Magazine (2008) Spotlight W Hotel to attentive Wow culture) W Hotel is a sister hotel by Starwood company W is just a hotel brand of Starwood. The first W Hotel built in LA since 1998, until today W Hotel have 26 hotels in the world. (W hotel web site) W Hotel used new concept to run the hotel business. W Hotel put the old management methods away. They are focusing the watching until the smelling. W Hotel would like to give the guest many Extreme WOW feeling. In this hotel even in the financial crisis but still throw much money to attract the customer s. Who uses the new create, from the back to the front 360 degree create change concept. W Hotel the name came from â€Å"WOW†, it would like to give many surprises to the customers. (Money Magazine (2008) Spotlight W Hotel to attentive Wow culture) In the financial crisis, is it effective for following by create changes hotel? How is W Hotel the plan, How to be success in this crisis. Is it the time to give the Hong Kong hotels change or develop for their methods of the operation? What is the new target market for the W hotel? Section Outline Hong Kong is a especial and small city. However, it is famous on finance and tourism. Hong Kong the most important income is from Hotel and Tourism. Facing to the international financial crisis, Hong Kong hotel and tourism business are facing to the large crisis. How can the hotel business come out by this large crisis? Chapter 1 What is the challenges W Hotel Hong Kong face? W Hotel is a growth increase hotel in Hong Kong. However, W Hotel has face to many challenges. Such as finance crisis, the other competitors and the management concept. Firstly, Hong Kong is a one of the best finance centreS in the world, but face to finance crisis influence Hong Kong started to decrease in every industry. W Hotel has to solve the international finance crisis influence the people do not want to travel or the people will choose the low standard hotel. (Hong Kong Tourism Broad) It can be force on three –four stars hotels. â€Å"Growth is pure oxygen,† states one manager executive. â€Å"It creates a vital, enthusiastic corporation where see genuine opportunity†¦ In the way growth is more than our single most important financial driver; it’s an essential part of our corporate culture.† (David Bowie 2004). W Hotel Hong Kong located in Kowloon city but in there has many 4-5 stars hotels. If W Hotel cannot continue to create many new ideas, W Hotel Hong Kong will come to the danger moment. So W Hotel must be creating more new idea and services. W Hotel Hong Kong has a very good new management concept. However, this concept cannot keep for a long time. Ever this concept can pass to the time trial. However, how many HOWEVER does he use? it also has to refresh the concept. W Hotel can be creating the new idea basic on the empowerment method to develop the hotel. Chapter 2 what is the marketing segmentation of W Hotel in Hong Kong? W Hotel Hong Kong is a new band in Hong Kong hotel market and opened in August of 2008. Unfortunately, W Hotel Hong Kong has to face the finance crisis. According to Hong Kong is one of important financial center in the world. (Hong Kong Government Census and Statistics Department) Nevertheless, W Hotel has to increase the room rate at this moment. (Money Magazine (2008) Spotlight W Hotel to attentive Wow culture)Ever finance crisis brought out a lot of traveler in Hong Kong. (Hong Kong Government Census and Statistics Department)Since November2008 W Hotel Hong Kong based on the room rate from 1650 HKD increase the price 100 HKD each month until it reached 3,200 HKD. Amazingly the room occupancies increase to 98% within the financial crisis, this can be due to W Hotel’s 4P marketing for the marketing segmentation can be force on target marketing, 4P’s, and life- cycle stage ( W Hotel Hong Kong customer and communication department). For the target, marketing W Hotel Hon g Kong is attractive to the Chinese family traveler, young people, businessperson and the Europe tourist.(Money Magazine (2008) They like the art design, new hotel concept, and the surprisingly of high quality service. Tourist would like to enjoy the W Hotel’s organization the different of events. In the 4P’s of W Hotel Hong Kong, Pieces W Hotel increased their prices with the same quality of service, however they were still reasonably priced for that area. W Hotel has a lot of new create thing such as, new service skills, new management process, new F B process†¦.else. Place- W Hotel Hong Kong located in Kowloon city. W Hotel near be the MTR station, bus stop, from Hong Kong international airport only 35mins. W Hotel is a very comfortable location beside of the hotel has many big shopping centers, many tourism locations and more than 200 restaurants service different kind of food. W Hotel is mix with entertainment and convenience. In fact, there also have a lot for high quality restaurant, comfortable tourism point and a lot or large shopping mall. In that location also has, nine other hotels are surrounding W Hotel. Such as InterContinental Grand Hong Kong, InterContinental Hong Kong, Kowloon Shangri-la Hotel, Langham Hotel, The Luxe Manor, Marco Polo Hong Kong Hotel, Nikko Hong Kong Hotel, Peninsula Hotel, Royal Garden Hotel.(Hong Kong Hotel Web site hotelhk.com/index_eng.php) W Hotel has to face those famous bands hotel and the financial crisis the stress is not easy. Luckily, W Hotel is using the create concept to be the image and deeply to communication with the customers, this all are talk about the emotion to interflow. In fact, many hotels also put the customer in the first important. However, W Hotel can have 360degrees feedback section for all the staffs and the touching by the department place. Those effective concepts to make W Hotel increase the occupancy in the financial crisis. In the financial crisis ever hurt the Hong Kong Business deeply but W Hotel can use the comment and the feedback for the guest to development for W Hotel. This is a good management to improve the hotel, ever facing the crisis W Hotel still can attractive the large customers to come. Product- W Hotel opened in August 2008 and is a new hotel to the area. Starwood hotel group for many years has been very popular around the world. In the future, W Hotel group when did W hotel become a hotel group? has six hotels will open in China. It will become a new biggest hotel group in the world. W Hotel has a lot of high standard Service knowledges. the example by I money magazine 17/3/2009 In Maldives W Hotel have a Housekeeping talent (Staff called by W Hotel) heard that the customer did not know the W hotel in Maldives has fitness room, so the customer forgot to bring the sports shoes When the talent was cleaning the room. Then that talent after finished the room cleaning and wrote down the customer’s shoes size. He called to his f riend to help him to buy a 10-size sports shoe. Six hours later, the shoes transfer from the other inland to send to the hotel. That talent packing it like a present then sent to that guest room and wrote, â€Å"I hope you enjoy the running experience.† on the card. The result is that customer was extremely happy. The other case happening in Hong Kong W Hotel, one day the talent comes to the guest room for clean. The guest was in the room and settled her things because she went to shopping for a hold day. The talent discovered that the customer was feeling pain from her back. Then the talent after cleaned the room. Then he went to the shopping mall to buy a relieve cream and transfer from other staffs to give her. According to those cause, W Hotel can allow to manage the happen by talent. After the happen the talent no need to report to the department head. (I money magazine 17/3/2009) 5, Wow Vows W Hotel help the customer to create and organize the Webbing event service, Bac helor party and the bridal shower†¦Ã¢â‚¬ ¦to give the customer to have a surprised and high quality services experience. Moreover, the last expound is P.A.W. it means W Hotel can also create a difficult experience such as â€Å"Pet are Welcome† W Hotel create a lot of menu for the pet and many difficult facilities for the pet. In W Hotel the most important is creating and audacious blaze new trails. However, it must be polite way. W hotel has the new concept can be interest many customers in the world. Promotion- W hotel Hong Kong is a new brand but many events are organize in there. This is a very effective promotion to attractive more different styles customer. For example: W Hotel promoted the spa-rty, it means customer can have a event in the spa area. Customer also can order the champagnes and the music. In fact, this style of service in U.S.A. was very popular. Nevertheless, for the Hong Kong this is a new market. Many companies will organizer many different party or event to promote their product. (By Hotel Hong Kong official web site) W Hotel Hong Kong has very good marketing communication program, called its promotion mix. By the Advertising, W Hotel can have many advertising in TV Channel did they do it in HK?, Newspaper, Magazines and Online sale and Wed Site agents. According to W Hotel report in those methods for advertising, the most successful is Online sale and Wed site agents advertising. In the Financial crisis, online sale is the cheapest way to promo W Hotel. W Hotel also used Public relation for the other promotion point. Base on W Hotel is a sister hotel by the Starwood Hotel W Hotel is the hotel brand under Starwood, not a sister hotel of starwood !!!!!!. They have very close relationship. It can easy to development a good corporate image, and handling or heading off unfavorable rumors, stories, or event. (Marketing in Hospitality Tourism) In the financial crisis, W Hotel can use the low prices for the promotion. It is a ver y important reason; W Hotel can increase the profit by the low cost promotion. Finally, for the Life- cycle- Life-cycle is a person’s pattern of living as expressed in his or her activities, interest, and opinions. (Marketing Hospitality and Tourism) W hotel Hong Kong ever though is a new hotel in Hong Kong. By the way, W Hotel Hong Kong still has to send the time to growth up. In the product life cycle, W Hotel W Hotel or W Hotel Hong Kong? should be in growth selection. W Hotel should have a good future for development in hotel industry. Chapter 3 Quality guest service in W Hotel Hong Kong W Hotel Hong Kong is a five stars standard hotel. There have many different facilities in this hotel. Guest service is the area the demands the most from service personnel, involving conduct, self-discipline, and an ability to empathize. Your concern for the welfare of your guests clearly indicates your level of professionalism: to provide quality service, you must assume responsibility for your guests’ enjoyment of their dining experience. (Professional table service) The most pounds of that in W Hotel Hong Kong has the highest swimming pool in Hong Kong. This swimming pool located in W Hotel 76 floors. Customer can see the hold Victoria Harbor view in the swimming pool. (I Money magazine) W Hotel Hong Kong always emphasizes the staffs have to communication with the customers. Ever the kitchen chef also has to chat with the guest every day. Base on W Hotel restaurant the Kitchen Chef Chris said before service to customers, he will chat with the customers first, In the communication Chris can follow the customers daily eating habit to cook some special food. There has a case is a woman; she does not like to eat meat and egg. This woman does not have too much chosen in the other restaurants. She just can eat nearly the same food in the other restaurants. Base on this case Chris helps this woman to make some especial food. This woman comes to W hotel nearly five times a week. (I Money magazine) W Hotel will follow by the customer the habit to create the especial food You’ve mentioned already In W Hotel the conference room, the staffs will put some small toys on the table to give the guest to keep the sprite for the meeting in the conference room. (I Money magazine) Conclusion W Hotel Hong Kong is a sister hotel with Starwood hotel company. 2008 the world finance crisis was coming. Unfortunately, W Hotel Hong Kong opened on this worst moment. In Fact, W Hotel Hong Kong used three months to use the promotion package price to try the Hong Kong market. Then W Hotel Hong Kong consulted the location hotel average to increase the room rates. W Hotel is following the future behaviour, empowerment concept to attractive the customer come to W Hotel and the communication system is very good. W Hotel can easy to catch the guest need. W hotel can be increase in Hong Kong. W Hotel Hong Kong always emphasizes the staffs (talents) have to communication with the customers. (I Money magazine) Recommendation W Hotel can be the best hotel in the world in future. They used the new concept in hotel management. Base on the financial crisis, the new business management concept can be appearing. W Hotel can be the pioneer by this financial crisis. In hotel industry, the most important is communication. If the hotel does not communication with the customer, it does not have way to improve the standard. W Hotel is following by On-trend. W hotel seek the life and tide develop. W Hotel also needs the staff has culture, art, film, dance, and fashion knowledge. (I money magazine) This is very important in the hotel industry because the staff has to face many different customers every day. Base on that knowledge, staff can must easy to communication with whole customer. References Jickling Mark (2009), Causes of the financial crisis, Ed UK (Accessed 1-3-2009 online journal) Chari V.V.. Lawrence Christian, and Patrick J. Kehoe (2008), Facts and myths about the financial crisis, 2nd Ed (Accessed 1-3-2009 online journal) Mako William P., Chunlin Zhang (2007), Contemporary Studies in Economic and Financial Analysis emeraldinsight.com/10.1016/S1569-3759(07)00004-6 (Accessed 22-2-2009 online journal) Cheung Catherine, Rob Law, Determinants of tourism hotel expenditure in Hong Kong (2008), 2nd Ed (Accessed 24-2-2009 online journal) Law Rob, Catherine Cheung and Ada Lo (2008) Researching the relevance of profiling travel activities for improving destination marketing strategies, 3rd Ed Hong Kong. (Accessed 26-2-2009 online journal) Desiree Flanary and Amanda Repert, Starwood Product Story: New Brands and New Ideas 2nd Ed (Accessed 25-3-2009 journal) I Money Magazine (2008) Spotlight W Hotel to attentive Wow culture, HK McDonald Malcolm, (2007) Marketing Plans, 6th Ed UK. Bowie David and Francis Buttle (2004) Hospitality Marketing, 2nd Ed UK Briggs Susan (2001) Successful Tourism Marketing, 2nd UK Jeannet Jean-Pierre, (2001) Global Marketing Strategies, 5th Ed UK Sylvia Meyer, (1991) Professional table service, 3th Ed Canada Research Papers on W Hotel’s Marketing Efforts in Hong KongPETSTEL analysis of IndiaTwilight of the UAWDefinition of Export QuotasMarketing of Lifeboy Soap A Unilever ProductIncorporating Risk and Uncertainty Factor in CapitalRelationship between Media Coverage and Social andAnalysis of Ebay Expanding into AsiaQuebec and CanadaInfluences of Socio-Economic Status of Married MalesAssess the importance of Nationalism 1815-1850 Europe

Compare and Contrast Various Research Concepts Paper

Compare and Contrast Various Concepts - Research Paper Example Research is thus vital to an organization to get access in to right information, on right time and about right events in right ways. Most business organizations spend relatively a good amount of its earnings on research, mostly through the ‘Research and Development’ departments. Knowing deeply about the world around the business, especially regarding competitors, customers, other relevant stakeholders, technology, economic and political environments etc, helps a business plan strategically and effectively to serve its people better. This piece of research paper explains various research concepts, based on reviewing the literatures and compares and contrasts these different concepts. This paper addresses basic concepts of business research, applied and basic research, manager and the consultant researcher, hallmarks of scientific research etc. Business Research Research is a process of seeking information to find solution to a problem after thoroughly studying and analyzi ng situational factors (Sekaran, 2003, p. 42). Managers or specialized team assigned by the managers in most organizations engage in studying and analyzing organizational issues in order to find better solutions to it and help the organization run smoothly. A business organization cannot take decisions on important issues unless the manager or any other body assigned for it investigate the relevant information more deeply, mainly by collecting information on particular aspects that the business is interested on them. The information thus collected can be used to make judgment regarding right solution to the problem. Research normally includes a number of difficult processes such as situation analysis, data collection, hypothesis development, quantitative or qualitative analysis and presenting the findings etc. Concepts of Basic and Applied Research Though research is normally conducted for large numbers of different purposes, literatures identify two different purposes for research, namely basic research and applied research. Research may be conducted for different purposes like assessing business performance, measuring financial strength, finding financial viability, recognizing human capital productivity, assessing the effectiveness of specific organizational programs like training, development etc. These are quite different examples for some issues or problems that a firm generally requires to find solution to and bring them under control. All these different types of purposes fall in to one of basic or applied research. Basic and Applied research: Compared and Contrasted A manager or researcher may undertake the research to solve a current problem that he currently faces in his organization. the problem he or the firm faces requires a timely and more often an immediate solution. Applied research is thus one that attempts to find solution to a current problem faced by the organization (Sekaran, 2003, p. 7). Basic research focuses on generating a knowledge b ase that can be used to comprehend a problem likely to occur in the organization in future. The organization does not currently face a problem, but it is very likely that it would face issues like financial or managerial in its future and therefore it requires to create information that can be used to analyze and solve the problems. Thomas, Nelson and Silverman (2010) described that the concept of research can be viewed through two different extremes- basic research and

Leadership Styles Of Director Of Social Services Dissertation - 1

Leadership Styles Of Director Of Social Services - Dissertation Example In 2011, the International Association of Gerontology and Geriatrics confirmed this, further adding that there is a crisis of leadership in nursing home practice because employment for care professionals in these institutions are often equated with low prestige, leading to inadequate supply of professionals capable of meeting the demands of nursing home residents (Tolson, et al., p. 185). This trend is unfortunate because studies demonstrate that knowledgeable and effective leaders are critical in addressing challenges in the operation of a healthcare establishment such as those related to organizational culture and structure (Grabowski et al., (2010). There is an increase in scholarly attention with respect to the relationship between leadership style and the quality of nursing care, but empirical studies are still in their infancy. This theme is, of course, comprehensively covered in other fields, particularly in business and healthcare industry. However, there is an imperative for specificity. Effective social services administration calls for a model or a standard leadership framework that would lead to the identification of managerial abilities, strategies, and behavior that positively impacts the incidence and quality of organizational/institutional outcomes. So the question of interest involves whether leadership style(s) positively impacts the well-being of nursing home residents. Research indicates that substantive control by the administrative leader on the care, quality, and services have the significant impact on the psychosocial well-being of nursing home residents (Allen, 2008). Success in nursing home care depends on the performance of the management team.